Maybe you can pass this on to Larry and Oprah- keep your tweets to under 120 characters so they are easily passed on, or "re-tweeted" (RT). If you max out at the entire 140 characters, it makes it difficult for someone to RT as they would have to re-write it. And what are the chances of that happening?
Un-Retweetable

Re-Tweetable

The Re-Tweet

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